{"id":255,"date":"2024-12-16T18:21:11","date_gmt":"2024-12-16T18:21:11","guid":{"rendered":"https:\/\/theme.madsparrow.me\/fanky\/?post_type=portfolios&#038;p=255"},"modified":"2026-11-07T16:24:55","modified_gmt":"2026-11-07T16:24:55","slug":"tonvali","status":"publish","type":"portfolios","link":"https:\/\/nwera.com\/ar\/tonvali\/","title":{"rendered":"Tonvali"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"255\" class=\"elementor elementor-255\" data-elementor-post-type=\"portfolios\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6f769bb e-con e-atomic-element e-flexbox-base e-default-div e-4dc2889 \" data-id=\"6f769bb\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"6f769bb\" data-e-type=\"e-flexbox\" data-id=\"6f769bb\">\n    <div class=\"elementor-element elementor-element-a487866 e-con-full e-flex no no e-con e-parent\" data-id=\"a487866\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7323ccf elementor-widget elementor-widget-heading\" data-id=\"7323ccf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Tonvali<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e8f3e67 elementor-widget elementor-widget-heading\" data-id=\"e8f3e67\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">A modern fragrance brand identity designed <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-78b58f1 e-con e-atomic-element e-flexbox-base e-default-div e-69bc80d \" data-id=\"78b58f1\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"78b58f1\" data-e-type=\"e-flexbox\" data-id=\"78b58f1\">\n    <div class=\"elementor-element elementor-element-9051fcd e-flex e-con-boxed no no e-con e-parent\" data-id=\"9051fcd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-9e4d5c3 e-con-full e-flex no no e-con e-child\" data-id=\"9e4d5c3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-9d0d5ad elementor-widget-tablet__width-initial elementor-widget elementor-widget-heading\" data-id=\"9d0d5ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Challenges <br>\n&amp; Objectives<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-89892b6 e-con-full e-flex no no e-con e-child\" data-id=\"89892b6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-178b589 elementor-widget elementor-widget-text-editor\" data-id=\"178b589\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">\/ Project Overview<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-089dd68 elementor-widget elementor-widget-text-editor\" data-id=\"089dd68\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Tonvali is a fragrance brand developed with a focus on modern elegance and minimalism. The project involved creating a complete visual direction for the brand, including logo design, packaging design, and bottle presentation concepts. The goal was to build a refined identity that feels sleek, premium, and instantly recognizable across both small-scale applications like labels and large-scale brand displays.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4dd4b93 elementor-widget elementor-widget-text-editor\" data-id=\"4dd4b93\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">\/ Challenges<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-caa18c7 elementor-widget elementor-widget-text-editor\" data-id=\"caa18c7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The main challenge was creating a fragrance identity that feels minimal yet distinctive in a highly competitive market. The design needed to balance simplicity with a premium look while keeping the logo clear and impactful across sizes and surfaces. Another challenge was maintaining a cohesive visual language across the logo, packaging, and bottle concept without making the brand feel too plain or generic.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-041ec61 elementor-widget elementor-widget-text-editor\" data-id=\"041ec61\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">\/ Objectives<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-47ea127 elementor-widget elementor-widget-text-editor\" data-id=\"47ea127\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The objective was to develop a clean and contemporary brand identity that reflects sophistication and modern taste. This included designing a highly recognizable logo, creating minimalist packaging in natural tones, and developing a bottle design that feels elegant, ergonomic, and visually premium. The overall aim was to create a fragrance brand presence that is both timeless and market-ready.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-4f1aa54 e-con e-atomic-element e-flexbox-base e-default-div e-45d7ad4 \" data-id=\"4f1aa54\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"4f1aa54\" data-e-type=\"e-flexbox\" data-id=\"4f1aa54\">\n    <div class=\"elementor-element elementor-element-c4953c0 e-con-full e-flex no no e-con e-parent\" data-id=\"c4953c0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f010fe1 e-con-full e-flex no no e-con e-child\" data-id=\"f010fe1\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" class=\"e-image-base e-default-img \" data-interaction-id=\"61f6ca8\" data-e-type=\"widget\" data-id=\"61f6ca8\" id=\"8552\" src=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali002-web.jpg\" width=\"1920\" height=\"1080\" srcset=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali002-web.jpg 1920w, https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali002-web-300x169.jpg 300w, https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali002-web-1024x576.jpg 1024w, https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali002-web-768x432.jpg 768w, https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali002-web-1536x864.jpg 1536w, https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali002-web-1120x630.jpg 1120w\" alt=\"\"\/>\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-86de696 e-con-full e-flex no no e-con e-child\" data-id=\"86de696\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0437e6a elementor-widget elementor-widget-gallery\" data-id=\"0437e6a\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;gallery_layout&quot;:&quot;masonry&quot;,&quot;columns&quot;:3,&quot;gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;lazyload&quot;:&quot;yes&quot;,&quot;columns_tablet&quot;:2,&quot;columns_mobile&quot;:1,&quot;gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;link_to&quot;:&quot;file&quot;,&quot;overlay_background&quot;:&quot;yes&quot;,&quot;content_hover_animation&quot;:&quot;fade-in&quot;}\" data-widget_type=\"gallery.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-gallery__container\">\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali-mokup2-1920.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0437e6a\" data-elementor-lightbox-title=\"Tonvali-mokup2-1920\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU1MCwidXJsIjoiaHR0cHM6XC9cL253ZXJhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMTJcL1RvbnZhbGktbW9rdXAyLTE5MjAuanBnIiwic2xpZGVzaG93IjoiMDQzN2U2YSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali-mokup2-1920.jpg\" data-width=\"1920\" data-height=\"1080\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Artboard-1-100.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0437e6a\" data-elementor-lightbox-title=\"Artboard-1-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU2NCwidXJsIjoiaHR0cHM6XC9cL253ZXJhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMTJcL0FydGJvYXJkLTEtMTAwLmpwZyIsInNsaWRlc2hvdyI6IjA0MzdlNmEifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Artboard-1-100.jpg\" data-width=\"842\" data-height=\"596\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Artboard-2-100.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0437e6a\" data-elementor-lightbox-title=\"Artboard-2-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU2NSwidXJsIjoiaHR0cHM6XC9cL253ZXJhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMTJcL0FydGJvYXJkLTItMTAwLmpwZyIsInNsaWRlc2hvdyI6IjA0MzdlNmEifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Artboard-2-100.jpg\" data-width=\"843\" data-height=\"596\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Artboard-3-100.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0437e6a\" data-elementor-lightbox-title=\"Artboard-3-100\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU2NiwidXJsIjoiaHR0cHM6XC9cL253ZXJhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMTJcL0FydGJvYXJkLTMtMTAwLmpwZyIsInNsaWRlc2hvdyI6IjA0MzdlNmEifQ%3D%3D\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Artboard-3-100.jpg\" data-width=\"843\" data-height=\"596\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t<a class=\"e-gallery-item elementor-gallery-item elementor-animated-content\" href=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali003web.jpg\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-slideshow=\"0437e6a\" data-elementor-lightbox-title=\"Tonvali003web\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6ODU1MywidXJsIjoiaHR0cHM6XC9cL253ZXJhLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNFwvMTJcL1RvbnZhbGkwMDN3ZWIuanBnIiwic2xpZGVzaG93IjoiMDQzN2U2YSJ9\">\n\t\t\t\t\t<div class=\"e-gallery-image elementor-gallery-item__image\" data-thumbnail=\"https:\/\/nwera.com\/wp-content\/uploads\/2024\/12\/Tonvali003web.jpg\" data-width=\"1920\" data-height=\"1522\" aria-label=\"\" role=\"img\" ><\/div>\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-gallery-item__overlay\"><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n<div class=\"elementor-element elementor-element-bbf1674 e-con e-atomic-element e-flexbox-base e-default-div e-e7cf779 \" data-id=\"bbf1674\" data-element_type=\"e-flexbox\" data-e-type=\"e-flexbox\" data-interaction-id=\"bbf1674\" data-e-type=\"e-flexbox\" data-id=\"bbf1674\">\n    <div class=\"elementor-element elementor-element-d325f50 e-con-full e-flex no no e-con e-child\" data-id=\"d325f50\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-d9b8695 elementor-widget elementor-widget-text-editor\" data-id=\"d9b8695\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<h4 data-start=\"1851\" data-end=\"1873\">\/ The results<\/h4>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-980b66f elementor-widget elementor-widget-text-editor\" data-id=\"980b66f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p data-start=\"1874\" data-end=\"2112\">The final result was a cohesive and polished visual identity for Tonvali, built around minimalism, clarity, and premium aesthetics. The logo was designed to feel sleek and memorable, while the packaging followed a clean, uncluttered style supported by natural tones and subtle visual accents. The bottle concept was aligned with the same branding approach, helping create a consistent fragrance experience that feels modern, luxurious, and ready for production.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\n<\/div>\n\t\t<\/div>\n\t\t","protected":false},"featured_media":8551,"template":"","portfolios_categories":[25],"class_list":["post-255","portfolios","type-portfolios","status-publish","has-post-thumbnail","hentry","portfolios_categories-design-branding"],"acf":{"featured_video":false,"featured_video_source":{"label":"","type":"file","formatted_value":false},"choi\u0441e_menu_page":"global_settings","choi\u0441e_menu_page_source":{"label":"","type":"select","formatted_value":"global_settings"},"full_width":false,"full_width_source":{"label":"Full Width","type":"true_false","formatted_value":false},"header_transparent":false,"header_transparent_source":{"label":"On top of content","type":"true_false","formatted_value":false},"header_white":false,"header_white_source":{"label":"Text White Color","type":"true_false","formatted_value":false},"menu_align_page":"default","menu_align_page_source":{"label":"Menu Align","type":"button_group","formatted_value":"default"},"menu_style":"","menu_style_source":{"label":"Menu Style","type":"button_group","formatted_value":""}},"_links":{"self":[{"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/portfolios\/255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/portfolios"}],"about":[{"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/types\/portfolios"}],"version-history":[{"count":14,"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/portfolios\/255\/revisions"}],"predecessor-version":[{"id":8572,"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/portfolios\/255\/revisions\/8572"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/media\/8551"}],"wp:attachment":[{"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/media?parent=255"}],"wp:term":[{"taxonomy":"portfolios_categories","embeddable":true,"href":"https:\/\/nwera.com\/ar\/wp-json\/wp\/v2\/portfolios_categories?post=255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}